by Alex Segura Jr.
We’ve heard from
two of the freelancers, now we’ve gone to the Dreamwave main man himself, Pat Lee. We managed to get a quick chat in with Lee between deadlines, touching on freelancer payment, the Dreamwave collapse and where things go from here.
Newsarama: Could you give us a little background on what went wrong with Dreamwave? How did it go from a successful company to bankrupt in a matter of years?
Pat Lee: You say ‘a matter of years,’ like it’s been a short time. Believe me, in the process of growing a company, a ‘matter of years’ is a long time. As you’ve stated, Dreamwave was a successful company, and we experienced a lot of success for many years.
Yet, growing a company is a continual learning process that involves making mistakes, learning from those mistakes, and then using the lessons you've learned to do things better the next time you have to make similar decisions.
We made several mistakes at Dreamwave. Some of them we learned from, and a couple of them, we couldn't recover from.
To the surprise of everyone, including ours, we were impressed with the initial success of Transformers comics, and we were a little mesmerized too. Initially we supplemented our Transformers titles with original titles and concepts that were designed by me, thus providing us with a diversified line of comic books. But as the years went by, I was involved in the day-to-day operations of the company much more than I should have been.
I didn't stop having ideas for new concepts, characters and titles; I just stopped having the time to develop them properly and interweave them into our line of comic titles.
So the DW line of comic books and trade paperbacks became dependent on
Transformers, instead of a healthier mixture containing more original concepts.
When DW and Hasbro came to a legitimate impasse concerning the renewal of the Transformers license, we discovered that the mix of titles DW could publish without the Transformers' license was simply too small to sustain the monthly expenditures which are part of every company's financial situation.
We didn't properly anticipate the difficulties that actually ensued in renewing the Transformers' license. Both DW and Hasbro wanted to get the agreement signed, but the license expired, and we were left with only one viable financial alternative.
NRAMA: What, if anything, would you like to say to the freelancers that claim they never received monies owed to them for work performed for DW? Do you foresee them all getting paid?
PL: The DW bankruptcy was a very painful and difficult process for all parties involved, including the principals. We were hoping to find a way through our difficulties that did not involve bankruptcy, and we held on as long as possible. But resources were stretched, and we didn't have as much time to plan the process as we would have preferred.
The other thing to remember is that this process has very strict rules, guidelines and procedures. Once a company enters that process - and a Receiver or Trustee is chosen - then the former owners of a company - such as myself - have absolutely no discretion in the disbursement of monies. I have absolutely no control over who gets paid - and who doesn't . . . how much they get paid . . . or when they get paid.
It's been very hurtful for me to see how this process has impacted a number of people that I have counted as friends and supporters. I just haven't had any control over it whatsoever. Each of the decisions was made for financial reasons that I've had absolutely no part in shaping.

This has definitely been one of the more painful lessons to learn from this process.
NRAMA: What would you have done differently, if given the chance to start DW over?
PL: I'd stay out of the day-to-day operations of the company so that I could devote my time and energy to creating the exciting characters, concepts and alternate worlds that are the lifeblood of the comic book industry.
We'd try and locate a 'home run' license such as we found with Transformers, but I'd make sure that at least 40% of our revenues as a company were generated by our own properties. That would create a revenue base that would provide financial independence from any licenses that we chose to publish.
I'd make sure we had top-flight management in place to run the company on a day-to-day basis. I'd be intimately involved in the big-picture decisions that shaped the company's destiny, but I'd delegate the management of the company and personnel to a highly qualified management team, so that I can do what I love best - draw comics and create the exciting, vibrant, exhilarating characters that inhabit them.
NRAMA: Do you feel criticism thrown against you and other DW staff members is warranted?
PL: I think that almost all of the criticism that's been directed at me and other DW staff members originates from people that think they've been injured or hurt by the closing of DW in some way. They're expressing their pain verbally because there's no other avenue for it to take. I understand and accept that.
The loyal people on the staff of DW were simply doing their jobs as best they could under very trying emotional and financial circumstances. To blame them for any of the bankruptcy or ensuing difficulties is just unfortunate and wrong.
As for me . . . nobody regrets the DW bankruptcy more than I do. My brother, Roger, and I invested over five years of our work, our sweat and our effort in building a company that published good comics that fans enjoyed. To watch that all get swept away was such an emotionally wrenching situation that any criticisms directed at us were pretty much included in everything else cataclysmic that was happening.
Nietzsche said "That which does not kill me makes me stronger."
We're stronger now - but we've certainly paid for it in sleepless nights, emotional turmoil, and painful regrets. I feel like we've come through a violent and destructive tropical storm. There's mayhem and havoc everywhere, but we've made it through physically and emotionally intact. Now it's time to rebuild and to focus on the future, which is exactly what we intend to do.